Mitchell Kaplan

Mitchell Kaplan is an American entrepreneur and bookseller who founded Books & Books, a renowned independent bookstore chain based in Miami, Florida. Established in 1986, Books & Books grew from a single location into a multi-store operation that became a model for successful independent bookstores in the digital age. Kaplan's vision for the bookstore emphasizes community, author events, and a curated selection of books rather than competing solely on price with large chain retailers. Under his leadership, Books & Books expanded to include multiple locations and an online presence while maintaining the intimate, community-focused atmosphere that distinguishes independent bookstores. Kaplan became an influential voice in the bookselling industry, advocating for independent bookstores and the importance of literary culture in communities. His business acumen and commitment to literary values earned him recognition within the publishing and retail industries. Books & Books has hosted countless author events, signed rare editions, and served as a cultural institution in South Florida, demonstrating that independent bookstores can thrive by offering something that chain retailers cannot: authentic human curation and community connection.